🚀 Growing your Google Ads results by 2.9x without raising your cost per lead might sound difficult—but it’s possible
At the beginning of this year, we were approached by a startup company that had been running Google Ads but needed a strategic partner to unlock their next level of growth.
Here’s where they were initially:
– Underperforming landing page (issues with UX & CRO)
– Three campaigns with significant overlap
– Excessive dependence on Broad Match
– Minimal implementation of advanced conversion tracking
We started by focusing on three main pillars:
📌 Conversion Tracking
– Enhanced Conversions setup
– GCLID capture integrated into Pipedrive
– Syncing Pipedrive with Google Ads for Offline Conversion Tracking (OCT)
– Full setup for Offline Conversion Tracking
📌 Account Structure
– Quick gains by refining negative keywords
– Streamlined campaign consolidation
– Optimized ad copy and creative assets across the board
📌 Landing Page Optimization
– Introduced a click-funnel strategy
– Applied sales psychology techniques
– Ensured mobile was fully optimized for a seamless experience
Once these foundations were in place, we added a Local Search Strategy and Demand Generation approach, which further propelled the campaign.
📈📈 The Results?
– 2.9x increase in leads at the same Cost per lead within 7 months
– 46 closed deals, with a deal value of approximately $138k
➛➛ Curious if we can achieve similar results for you?
➛➛ Feel Free to Contact Us
Our Website: www.boostfinders.com
WhatsApp: +8801994668767
Email: service@boostfinders.com