Case Study on Google Ads for a Startup Therapy Company
🚀 Growing your Google Ads results by 2.9x without raising your cost per lead might sound difficult—but it’s possible At the beginning of this year, we were approached by a startup company that had been running Google Ads but needed a strategic partner to unlock their next level of growth. Here’s where they were initially:– Underperforming landing page (issues with UX & CRO)– Three campaigns with significant overlap– Excessive dependence on Broad Match– Minimal implementation of advanced conversion tracking We started by focusing on three main pillars:📌 Conversion Tracking– Enhanced Conversions setup– GCLID capture integrated into Pipedrive– Syncing Pipedrive with Google Ads for Offline Conversion Tracking (OCT)– Full setup for Offline Conversion Tracking 📌 Account Structure– Quick gains by refining negative keywords– Streamlined campaign consolidation– Optimized ad copy and creative assets across the board 📌 Landing Page Optimization– Introduced a click-funnel strategy– Applied sales psychology techniques– Ensured mobile was fully optimized for a seamless experience Once these foundations were in place, we added a Local Search Strategy and Demand Generation approach, which further propelled the campaign. 📈📈 The Results?– 2.9x increase in leads at the same Cost per lead within 7 months– 46 closed deals, with a deal value of approximately $138k ➛➛ Curious if we can achieve similar results for you?➛➛ Feel Free to Contact Us Our Website: www.boostfinders.comWhatsApp: +8801994668767Email: service@boostfinders.com